Frequently when I am speaking with other writers and I bring up the subject of article writing, I often get a response like "I'd rather have a root canal, I just can't write", or "my spelling is terrible and my grammar is not much better". In my opinion, the first excuse is just a matter of attitude. The latter excuse falls on deaf ears because all major word processing programs have great spelling and grammar checking capabilities..
We're not talking about something that would qualify for the Pulitzer Prize in literature, simply articles dealing with a topic that may be of interest to a group of people that also just happen to have an interest in your particular business proposition or activity.
While not as dramatic as the college professor's situation of "publish or perish", many Internet marketers have found that the publicity and traffic that articles will bring to their website is second only in importance to actually making sales.
When writing articles, start by clearly defining what you want to write about. Focus on the topic and the overall message that you want to communicate. Sometimes you will start with a title and expand from there, then other times the title will be the last thing you develop.
Organize your material (be it knowledge, thoughts, or opinions) into a probable sequence or order. Don't try for the finished product in the first draft. Just let your mind, and words, to flow and get some words down on paper. This could occur in a single session, for longer articles, it could be done in several rough draft sessions perhaps broken into logical sections of what will eventually become your finished article.
Now that you've completed the rough stuff, it's time to make your corrections, smooth the rough edges, and possibly do some juggling in terms of organization. Run your text through the spelling/grammar checking tool of your word processor and make the applicable adjustments.
Now that the body of text that you have written is "technically clean" from a spelling/grammar standpoint and you have gratified yourself with the organization, its time to do the final styling or polishing to ensure readability (that may or may not be a word, but I'll claim poetic license and go ahead and use it). Read your article out loud to yourself and capture a feel for the cadence or rhythm. The readability of the whole article can be influenced by changing the arrangement of words and/or exchanging one like-meaning word for another. The final goal is to invite readership.
Many entrepreneurs use their articles as a integral component in catapulting successful internet marketing careers, earning very substantial incomes. Remember, with regard to writing articles, you're greater than you think you are...it's all about attitude!
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